News Article

Centra and SuperValu stores across Northern Ireland now selling charity stickers

SHOW YOUR SUPPORT FOR FRONTLINE WORKERS & GET BEHIND FUNDRAISING INITIATIVE TO SUPPORT NHS CHARITIES AND ACTION CANCER

Centra and SuperValu stores across Northern Ireland are delighted to announce their partnership with a local charity initiative showing support for the NHS and all frontline workers.

People across Northern Ireland are getting behind the initiative displaying the balloon shaped sticker on their cars and house windows.  Developed by Belfast signage company, SignLink, the vinyl stickers which include a rainbow and the message ‘Thank you NHS and all frontline workers’, alongside a call to ‘Stay Safe’, are now available to purchase in SuperValu and Centra stores.

All proceeds will go to NHS charities and Action Cancer – the long-standing charity partner of Centra and SuperValu

Commenting on the initiative, Desi Derby, Marketing Director for Centra and SuperValu in NI said:

 “We are delighted to get behind this fantastic initiative and have been working with SignLink and Alexander Boyd displays to get the stickers into our SuperValu and Centra stores across Northern Ireland.  Initially we displayed the stickers on our fleet of lorries and following fantastic feedback we decided we needed to give our customers the opportunity to show their support.

 “We are all aware of the heroic work of our NHS staff and frontline workers and this initiative provides a small way to say thank you.  At this time of crisis, our charity partner Action Cancer is seeing a substantial drop in income so to be able to help support them is extremely important to us.”

 With fundraising events cancelled and Action Cancer retail shops closed as a result of the Covid-19 Pandemic, the charity needs to raise vital funds, so it can provide life-saving cancer prevention, detection and support services to those most in need as soon as services can get back up and running.

These are the current participating Centra stores where you can purchase a sticker